
Safaricom has partnered with Awash Insurance, Ethiopia’s leading private insurer, enabling Ethiopians to pay for insurance services through the M-Pesa platform on their mobile phones.
Through this partnership, Awash Insurance customers can now pay their premiums and complete other insurance-related transactions directly via M-Pesa. This development marks a shift in the accessibility of insurance services, enhancing payment efficiency and promoting the adoption of digital financial solutions across Ethiopia.
“This partnership presents a great opportunity for us to collaborate with Awash Insurance, a well-respected player in Ethiopia’s insurance sector. By integrating M-PESA’s secure platform into the operations of Awash Insurance, we are simplifying the way businesses and customers interact, making mobile payments more accessible, efficient, and time-saving for everyone. We are confident this partnership will enable Awash Insurance to offer its customers a seamless experience for making insurance payments and streamline its operations by leveraging M-PESA’s mobile payment solutions.” said Elsa Muzollini, CEO of Safaricom M-PESA.
“As the leading private insurance company in the country, we are excited to partner with M-PESA to modernize how our customers interact with us and to offer an additional payment option. By integrating M-PESA’s trusted mobile payment platform, we are making insurance services more accessible, efficient, and convenient for everyone, as the digital era demands tailored services without complications.” said Mr. Jibat A. Faji, CEO of Awash Insurance.
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Ethiopians can pay for Awash Insurance through M-PESA by following these steps:
- Ensure you have an M-PESA account: You need to be a Safaricom Ethiopia customer with an active M-PESA account. If you don’t have one, you can register by visiting a Safaricom agent or using the *733# USSD code or the M-PESA app.
- Link your M-PESA to your Awash Insurance account: Contact Awash Insurance or check their official communication channels for any specific requirements or partnerships with M-PESA. As per recent updates on X, Safaricom M-PESA has partnered with Awash Insurance for digital payment solutions, allowing customers to make insurance payments via M-PESA.
- Initiate the Payment: Use the M-PESA app or USSD code *733#. If using the app, navigate to the payment section and select “Pay Bill” or “Merchant Payment. If using USSD, dial *733#, select “Pay Bill,” and then follow the prompts.
- Enter Payment Details: You will need to input the Awash Insurance pay bill number or merchant ID. This number should be provided by Awash Insurance directly or might be available on their official website or through customer service. Enter the amount you wish to pay for your insurance premium or any other service.
- Confirm the Transaction: After entering the payment details, you’ll be prompted to confirm the payment with your M-PESA PIN. Once confirmed, you should receive an SMS confirmation from M-PESA, and likely another from Awash Insurance acknowledging the payment.
- Keep Records: Retain the SMS confirmation for your records, which serves as proof of payment.